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The eCoffee Cup is made from organic bamboo fibre which is reusable, but also biodegradable and naturally free of chemicals like BPAs & phthalates. It's also sterile meaning that it won't alter the flavour of your drink.
The eCoffee Cup was designed to address the problem of 100 billion disposable cups that go into land-fill every year. Not only is this a huge amount of wasted material, but most of these aren't even biodegradable.